THE GLOBAL BRAIN

Five trends that prove the power of (G)LOCAL innovation!

Don’t miss the free webinar at TrendWatching. Global Head of Trends & Insights, David Mattin, on Thursday 19th May at 16:00 CET for an exclusive free webinar as he explores the power of the GLOBAL BRAIN

Trends cross borders – local, regional, national – faster than ever.

Creating winning innovations isn’t about being first to a trend – it’s about applying the trend best. One powerful way to do just that? Adapt a trend around the local context – behaviors, mindsets, challenges and more – in your market. (our latest Trend Briefing).

During this fast-paced 30 minute webinar, David will:

• Explain how any trend – with origins in any corner of the globe – can offer HUGE opportunity when adapted around local context.

• Dive into five opportunity-packed trends that traveled the globe, including ALL ON MESSAGING, NEW NORMAL and MULTITASK MADNESS.

• Unveil game-changing innovations that demonstrate how smart brands such as Facebook, Transavia and Zara are already innovating to thrive in the GLOBAL BRAIN.

• Empower you to adapt any trend around regional context – and generate winning products, services, campaigns and business models of your own.